Hybris and WooCommerce can both serve your eCommerce needs, but they do so in different ways. Hybris gives you an established eCommerce platform that has everything you need in one comprehensive package. On the other hand, WooCommerce is a WordPress plugin that transforms your site into an eCommerce compatible experience. Both can be very effective, but only if you choose the one that meets the needs of your business.
Hybris has a lot going for it as an eCommerce platform. It can handle the needs of both B2B and B2C businesses, it functions within the omnichannel shopping experience, there’s easy and extensive customization, and the content and inventory management capacities are strong. The order management is strong, as well, and you can operate user-friendly promotions to drive sales. However, all this capability comes with a high starting price tag – and those costs continue as you have the technical staff to keep your website running.
It’s important to note that WooCommerce isn’t a platform on its own, but a plugin of the WordPress CMS. They’re free to use in the basic versions, and you can start using them immediately. WooCommerce is flexible, allows you to customize your store as necessary, and has powerful content management capabilities, which are essential for SEO. There are also numerous themes to work with, and professional themes automatically match WooCommerce and guarantee that your store meets the security standards it should. However, you are looking at domain, hosting, theme, email, and support costs outside of the free startup.
Which One Is Best for You?
What’s interesting about putting these two solutions side by side is that their cons primarily focus on the costs. However, Hybris has a much larger price tag attached to it in terms of starting costs, making it a better choice for larger businesses with readily available resources. However, even smaller-sized businesses can manage the extra costs of working with WooCommerce.
Another place that Hybris stands out is that it has everything you need in the starting package, unlike the additional resources you’ll need to hunt down to start running WooCommerce. Hosting can be one of the biggest concerns, especially because unreliable hosting can damage your store. However, WooCommerce has faster average launch times, and a comprehensive Hybris package can take years to implement, depending on what you want from your website.
You’ll also be looking at some complicated situations depending on what you work within WooCommerce. WordPress has a lot of open-source capabilities, which can help you find the tools you’re looking for – but you may not have the reliable technical support you need. Even so, Hybris customer service requires paying a premium to access, and even then you don’t always have the rapid response times you need to keep up in the eCommerce world. Chat with a digital expert at Forix to hear more about which platform is right for you.