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From the blog
Seller Active allows your business to engage both social and mobile commerce. Through this platform, you can create a customized Facebook store directly on your brand’s Facebook page. This social media commerce platform means your customers never have to leave Facebook to purchase goods from your store. In addition to social media, Seller Active allows your business to create a mobile-optimized store to tap into the growing market of mobile ecommerce. Seller Active is a Magento partner, making Seller Active Magento integration simple and productive for your business.
Through this integrated system, sales are automatically synchronized between your online store and Seller Active dashboard for management and processing. Seller Active Magento integration allows your company to send push notifications for more effective customer communications, as well.